OFT STORE

[GO SUB Implementation Case] Introducing a regular delivery case study from OFT STORE, a seller of high-quality pet products made overseas!

Jul 18, 2025

 This is GO RIDE, providing the Shopify subscription app GO SUB !
This time, we will introduce stores that are using GO SUB on Shopify.


If you are planning to create a Shopify store or want to know how GO SUB is actually being used, please take a look!

This time, we are introducing OFT STORE . Along with introducing their wonderful products, we also asked how they are using GO SUB!


https://oft-store.com/


This time, we spoke with Mr. Wakabayashi from OFT STORE, operated by OFT Corporation.

Q. Please tell us about OFT STORE.

OFT STORE is a company that imports and sells high-quality pet products from overseas.

In particular, we focus on cat litter and cat toilets, offering a diverse lineup ranging from automatic cat toilets to wooden pellet litter and silica litter.


What is OFT STORE?

From the GO SUB representative

This time, I was amazed by the incredible product lineup while handling the app migration for OFT STORE! Not only the cat litter, which is a subscription product for GO SUB users, but also the selection of other pet supplies is wonderful, and I believe it can fit any needs!

Q. What kind of people do you want to use OFT STORE's products and how?

I recommend it to those who want to pursue a more comfortable life with their pets and those who are particular about quality and design.

We can deliver premium pet supplies such as cat litter and cat toilets made from environmentally friendly materials, featuring functionality and beautiful design unique to overseas products.

Q. Please tell me in detail about the products you handle.

Currently, our recommended product is the Crystal Blend Sand that we have developed.

While handling various imported products, we focus on manufacturing cat litter that excels in odor control, minimizes dust, and clumps well. Heavy cat litter is well-suited for subscription sales, allowing customers to receive it comfortably at regular intervals.


Crystal Blend Sand (4.0kg)

クリスタルブレンドサンドとは

From the GO SUB representative

In addition to handling a wide range of imported products, we also develop our own unique cat litter. The Crystal Blend Sand, developed by pet product experts, is something we highly recommend for pet owners with beloved cats!

Q. Please tell us about your reasons for choosing GO SUB and your experience using it.

The specifications of the My Page from the customer's perspective are clear at a glance, and I thought it would reduce inquiries from those who want to 'skip', 'change the delivery date', or 'cancel'. In the previous app I used, there were many voices saying they canceled because skipping was troublesome, which was a concern.

From the GO SUB representative

Thank you! The customer account screen for GO SUB is very simply structured. By significantly lowering the hurdle of managing subscriptions, it also reduces customer stress, allowing them to continue their subscriptions in the long term.
In fact, I heard from Mr. Wakabayashi that the number of detailed inquiries has decreased since switching to GO SUB. We have also received feedback from the management staff that the operations have become easier to understand!

Q. What features are you actually using with GO SUB?

In order to give back to customers who have been using it for a longer time, we strengthened the continuity discount at the same time as introducing the GO SUB app.

Also, since the number of pets and the amount of litter vary, we adopted a wide range of subscription settings from 1 week to 4 months so that every customer can choose the amount they want to receive.

From the GO SUB representative

The subscription explanation page and banner of OFT STORE are so cute that I feel healed every time I open them. Also, the explanations on the customer account screen are detailed, and I felt that it is a very user-friendly store from a user's perspective.

My Page Subscription Operation Guide

Q. Finally, please tell us about your future prospects!

We want to deliver high-performance cat litter and cat toilets, which are still not widely known, to many cat owners. This is because dissatisfaction with the toilet environment can be a significant source of stress in living with cats. Especially for sensitive cats, enduring a toilet they dislike can lead to difficulties in urination and accidents, which may negatively impact their health and hygiene.


At OFT STORE, our goal is to let more people know about our extensive lineup of cat litter that excels in odor control and dust reduction, as well as easy-to-use toilet units that prevent scattering.


This time, we spoke with Mr. Wakabayashi from OFT Co., Ltd., which operates "OFT STORE."

Thank you very much!


I strongly felt the desire to deliver good products to many pet owners.

As I mentioned at the beginning, the product lineup at OFT STORE is amazing! Pets each have different personalities and lifestyles, and I believe their preferences vary as well. If you shop at OFT STORE, I think you will definitely find high-quality products that meet your needs!

https://oft-store.com/pages/necosuna


The explanation page for choosing products is also comprehensive, and it seems you can easily consult via phone, email, or LINE!

Pet owners, please be sure to try shopping at OFT STORE.


https://oft-store.com/

【About GO SUB】

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Kanayo

Kanayo Uehara

GO RIDE Engineer

 

Fukuoka -> Yokohama -> Vancouver, Canada