Customers can choose the product freely! What is the Go Sub subscription box function? Explanation of functional details

GO SUB is a regular (subscription) app that can be installed on SHOPIFY. Not only can we provide a comfortable subscription experience, but also business operators can continue to earn sales. This article focuses on GO SUB in focus on the outline and one of the GO SUB functions, "Subscription Box".

GO SUB is a subscription (subscription) application for businesses that opened an online shop at SHOPIFY ( * 1). You can easily set and provide a regular purchase plan, and also provide functions related to Japan -specific EC Practis, such as the specified delivery date and time. It can be linked with apps such as delivery management for Japan and is fully Japanese. In addition, it is characterized by a simple UI, and you can select a regular purchase by simply setting a subscription option to the existing product from the application management screen. Go Ride Co., Ltd., a SHOPIFY PLUS PARTNER (Shopify Plus Partner), a SHOPIFY officially recognized SHOPIFY -based SHOPIFY -based Shopify -based Shopify -based Shopify.

* 1: What is SHOPIFY?

SHOPIFY is a regular purchased service that allows you to sell products. We package templates, settlement measures, hosting services, etc. so that you can easily create an online shop without the knowledge of web production. The owner of the store opened using SHOPIFY can sell not only online but also "SHOPIFY POS".

There is "Subscription BOX" in the Go Sub function. Subscription BOX is a service that receives a monthly BOX with a product selected for customers if you pay a monthly fee or annual system. Here, I will explain the subscription box in detail.

We create an introduction article if there is a function update.

If you are worried, please also check the article when you released the subscription BOX!

[Click here for the applicable article]

[The long -awaited subscription BOX! GO SUB | Subscription | Subscription Update Information

As mentioned above, a general subscription BOX is a service that regularly arrives a BOX that contains products selected for customers if you pay a monthly fee or annual system. As a genre, it has a wide variety of foods, daily necessities, fashion and cosmetics, and is popular among the United States. In recent years, it seems that various subscription BOX can be seen in the Japanese market regardless of genre.

The spread of the subscription BOX in the United States is the vastness of the United States. In the United States, there are many areas where the distance from home to the actual store is far away, and many consumers cannot visit stores frequently. For this reason, the subscription BOX, which provides regular foods and daily necessities on a daily basis, is a very attractive service for consumers. The subscription BOX also plays a role in searching for the products that consumers are hard to find at real stores.

A normal subscription is a business model that has the right to use products and services by paying a contract with a company that provides subscriptions and paying a monthly fee. On the other hand, the Subscription BOX is the same for paying a monthly or annual fee, but the pleasure of the contractor can choose by themselves from multiple products, and the store delivers the items selected according to the contractor. It can be said that the excitement that does not know what will reach is different from the normal subscription.

The subscription BOX is a form of kitting that regularly ships multiple products to customers. You can select a customer from the specified product and customize the BOX. In addition, when setting a BOX from the management screen, the store BOX page link is automatically created and published. When setting a BOX, it is necessary to create a BOX -only subscription group in advance.

The types of the subscription BOX that can be created with Go Sub are as follows.

1. Subscription BOX consisting of BOX products and parent products

The configuration consists of a parent product specified as a BOX product. A parent product is a representative of the BOX, and each BOX can set the representative parent products. Click the product selected by the customer in the store to automatically move to the BOX page. In addition, when selecting a BOX with a parent product, you can also specify the price configuration of the BOX. The price of the BOX can be set to the total BOX product or the price of the parent product. If you want to set the total BOX product, set the price of the parent product to 0.

2. Consists only with BOX products

The configuration is only a BOX product, and there is no parent product representing BOX. Customers can access from the box page link.

For more information about the GOSUB subscription box, please also check the help page.

Click here for the relevant help page

Here, we will explain the benefits of using the GO SUB subscription box.

The subscription BOX refers to a form of kitting, which is regularly shipped from multiple products to customers. Therefore, it is attractive that customers can freely select products from the specified products and customize the BOX.

The subscription BOX can also respond to changes, for example, if the target product is A, B, C, only A / B is selected at the time of contract, but that C is added to zero A from the middle.

Here are some cases of popular subscription boxes in Japan and overseas.

「 AirCloset Is the largest fashion rental service in Japan. You can rent clothes selected by stylists simply by registering users from the website. You can receive up to the third place at a time, but if you return it, you can exchange it as many times as you like, so you can find your favorite clothes even if you do not have time to choose yourself. In addition, if you have a favorite clothes, you can also buy it at a member price.

「 SparkleBox (sparkle box) Is a jewelry subscription box. 2,000 kinds of jewelry offer all -you -can -borrow plans from 3,300 yen (tax included) per month. It features a low price at a low price and a good deal that can be used by various types of jewelry and the convenience of reaching home. You can not only select and send a professional stylist according to your request, but also choose your own jewelry.

「 GlossyBox (Glossy Box) Is a subscription box of sample cosmetics in 10 countries, including Tokyo, New York, Paris and Milan. It contains 4 to 5 types of makeup, hair care, and a sample of skin care products every month, so customers can try the sample and convince the product.

「 BLOOMSYBOX Is a "flower sub -school" service that regularly delivers fresh bouquets from flower farms around the world. You can enjoy the "excitement that you do not know what kind of flowers will reach", "encounter with flowers that you do not buy by yourself", "A feeling that gifts of bouquets arrive regularly", etc. 。

「 Wine Awesomens Is a wine subscription box. Sommelier will deliver three carefully selected wines from all over the world every month. Even if you are worried that it is difficult to choose a delicious wine yourself, you can enjoy the delicious wine selected by the sommelier on a fixed price.

「 Butcherbox Is a meat subscription box. It delivers only sticky meat such as beef, rare species pigs, and organic bodders bred in organic environments such as grass and gene -modified feed, etc. It is difficult for ordinary people to have a connoisseur for meat, but using the subscription box can regularly taste high quality meat.

「 subSc Is a shopping mall specializing in the "subscription box / regular flight" where carefully selected products are carefully selected from the hot shops nationwide. You can choose from various genres such as "food / gourmet", "sweets and sweets", "coffee / Japanese tea / tea", "sake", "stationery", "flower".

GO SUB not only provides continuous income to business operators, but also provides the convenience of providing services at a relatively low burden. In addition, the "Subscription BOX", which delivers your favorite products to Boxs regularly from multiple products, is a service that has attracted attention in Japan in recent years. Businesses who opened an online shop at SHOPIFY should try to increase the number of repeaters by introducing regular purchases on GO SUB and increasing their revenue.

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