[GO SUB implementation case] Introducing a regular delivery case of Mizutama Farm Tea Factory, which delivers Japanese tea that "delights the body"!
This time, we will introduce stores that use Shopify.
If you are planning to create a Spotify store or would like to enjoy shopping, please use this as a reference!
This time we will introduce:Mizutama Farm Tea Factoryis.
Click here to install Shopify's subscription app "GO SUB"

Mizutama Farm Tea Factory is an e-commerce site that sells Japanese tea, operated by Marushin Shibamoto Tea Co., Ltd. This time, we interviewed Marushin Shibamoto Tea!
Q: First, please tell us about Mizutama Farm Tea Factory.
A: Mizutama Farm Tea Factory has been growing tea in Makinohara, Shizuoka Prefecture since 1912, and has lived alongside tea. We are grateful for the bounty of nature and strive to create Japanese tea that brings happiness to both mind and body. Based on the concept of "happy for the body," we are challenging ourselves to create better tea, such as caffeine-free tea and tea fermented using our own unique method.
[Mizutama Farm's Commitment]
https://mizutama-teafarm.com/pages/about
Over 100 years of involvement with tea
We have been growing tea in Makinohara, Shizuoka Prefecture, and have lived alongside it since 1912. We are grateful for the bounty of nature and pursue Japanese tea cultivation and agriculture that brings happiness to both body and mind.
Tradition, Innovation, and Challenge
Cultivation, picking, processing, roasting... Tea production involves many steps. We strive to produce even better tea through innovation while preserving the good old traditions of tea production and agriculture. We are working on a variety of initiatives, including pesticide-free cultivation, caffeine-free tea, and our own unique production methods (limited special steamed Japanese black tea).
The essence of manufacturing is attention to detail
It is precisely because there are people who enjoy our tea and vegetables that we producers are able to devote ourselves to cultivating and producing tea. How do you drink it, what do you like, and what inconveniences do you encounter? We work closely with our customers to cultivate tea and produce.
Together with nature from now on
We aim to avoid using pesticides and chemical fertilizers as much as possible and cultivate in a way that is considerate of the natural ecosystem. We want you to continue to enjoy better tea, so we want to protect our precious nature.

Q: What kind of people would you like to use your products?
A: We are"Eating" = "everyday happiness"With this in mind, we will explore and create new value and appeal for ingredients from the consumer's perspective. And, never forgetting that the essence of our service is consideration, we continue to challenge ourselves to create tea that people will want to drink every day.
Taking a break from busy days with tea, gulping it down to hydrate, enjoying tea time with family and friends... We believe that Japanese tea can play a supporting role in various aspects of life, or even play a leading role. We aim to be a farm that can support tea drinkers with a variety of products to suit different occasions and purposes.
Q: What products do you recommend in the store?
A: It's "Sunny Baby Bancha"!
This non-caffeinated Japanese tea was created in response to requests from mothers who said, "I want to be able to drink delicious tea even while pregnant and raising children!" and "I want something that is safe for babies to drink!"
We also pay particular attention to the tea bag material, using plant-based ingredients derived from corn. It has a refreshing, easy-to-drink flavor, making it suitable for long-term use, from pregnancy through postpartum, and to keep babies hydrated. It can also be used both hot and iced, so you can easily brew it in a cold brew bottle.

[Product page]
Q: Mizutama Farm Tea Factory has also introduced our subscription app, "GO SUB." How do you use the subscription?
A: Currently, Mizutama Farm Tea Factory offers 17 different products for purchase on a regular basis.
You can purchase at a special price only available with our regular subscription.
"I want to try different flavors!"
"I want to change the way I drink tea to match my changing lifestyle!"
In response to customer requests, we are able to change our products every month.
You can also freely change the next delivery date (shipping date). There is no minimum purchase limit, so you can try out the subscription service with ease.

[List of products available for purchase through subscription]
Q: Shopify has several subscription apps, but why did you choose GO SUB?
A: The main reason is that there is no implementation fee and the sales fee is lower than other companies. We wanted to increase monthly subscription sales, so we were concerned about the high fees of other apps, but we were very grateful that Go Sub can be used for a fixed monthly fee. Another reason for our selection was that it has a wide range of functions, despite having the lowest fees.
After actually using the service, I was impressed by the friendly and courteous response to my inquiries and the comprehensive support provided.
Q: Thank you! Finally, please tell us about your plans for the store in the future.
A: At Mizutama Farm Tea Factory, our motto is "Tasty and safe are a given," and we will continue to work hard to make tea that will help you live a healthy and happy daily life.
Until just a few years ago, we could only sell the tea we produced locally. However, as a small tea farmer in the Shizuoka countryside, we gradually came into contact with the internet and tried our hand at e-commerce, and now people all over Japan can enjoy the tea we produce.
This makes me very happy as a producer, and I feel that it was worth the effort of jumping into the unknown world of the Internet, which I was not very good at, and going through trial and error.
Furthermore, an environment is being created where people from all over Japan and the world can enjoy Japanese tea.
We will continue to adapt to the further evolution of technology and services, continue to take on new challenges, and hope to deliver Japanese tea to every corner of the world.
This time we introduced the Mizutama Farm Tea Factory store.
Please try the tea from Mizutama Farm Tea Factory!