[GO SUB implementation case] Introducing a regular delivery case of Mizutama Farm Tea Factory, which delivers Japanese tea that "delights the body"!
This time, we will introduce stores that use Shopify.
If you are planning to create a Sopify store or want to enjoy shopping, please use this as a reference!
This time we will introduce:Mizutama Farm Tea FactoryIt is.
Click here to install Shopify's subscription app "GO SUB"

Mizutama Farm Seicha is an e-commerce site that sells Japanese tea operated by Marushin Shiba Seicha Co., Ltd. This time, we interviewed Marushin Shibamoto Seicha!
Q: First of all, please tell us about Mizutama Farm Tea Factory.
A: Mizutama Farm Tea Factory has been growing tea in Makinohara, Shizuoka Prefecture since 1909, and has lived with tea. We are grateful for the blessings of nature and pursue the production of Japanese tea that makes both mind and body happy. Based on the concept of "bringing joy to the body," we strive to create even better teas, such as caffeine-free tea and fermented tea made using our own method.
[Mizutama Farm's commitment]
https://mizutama-teafarm.com/pages/about
More than 100 years of companionship with tea
Since 1912, we have been growing tea in Makinohara, Shizuoka Prefecture, and have lived with tea. We are grateful for the blessings of nature and pursue Japanese tea production and agriculture that will make your mind and body happy.
Tradition, innovation, challenge
Cultivation, picking, tea making, and roasting. Tea making involves many steps. We strive to make even better tea by continuing to innovate while preserving the good old traditions of tea making and agriculture. We are working on various experiments such as cultivation without pesticides, caffeine-free tea, and original manufacturing methods (limited special steamed and Japanese black tea).
The essence of manufacturing is [attention]
Because there are people who enjoy tea and vegetables, we producers can devote ourselves to cultivation and tea production. How do you drink, what do you like, and where do you feel inconvenienced? We work hard to grow tea and agricultural products while working closely with our customers.
From now on with nature
We aim to cultivate without using pesticides or chemical fertilizers as much as possible, and we strive to cultivate with consideration for the natural ecosystem. We want to protect our precious nature because we want you to continue to enjoy the best quality tea.

Q: What kind of people do you want your product to be used by?
A: We are“Eating” = “Everyday happiness”With this in mind, we will explore and create new value and appeal of ingredients from the consumer's perspective. And, without forgetting that the essence of provision is "attention," we continue to challenge ourselves to make tea that you'll want to drink every day.
Take a break from your busy day with a cup of tea, drink a gulp to stay hydrated, or enjoy tea time with family and friends. I believe that Japanese tea can play a supporting role in various life situations, and can also play a leading role. We aim to be a farm that is close to tea drinkers, with a variety of products tailored to different occasions and purposes.
Q: What products do you recommend in the store?
A: [Taiyo-san baby bancha]!
This is a caffeine-free Japanese tea that was born from the voices of mothers who said, ``I want to drink delicious tea while pregnant and raising children!'' and ``I want something safe and secure for my baby to drink!''
We are particular about the material of our tea bags, and use plant-based materials made from corn. It has a refreshing and easy-to-drink taste so that you can drink it for a long time during pregnancy, after giving birth, and to keep your baby hydrated. Also, since it is compatible with both HOT and ICE, you can easily brew water using a cold brew bottle.

[Product page]
Q: Also, Mizutama Farm Tea Farm has adopted the subscription app ``GO SUB'' developed by our company. How do you use your regular subscription?
A: At Mizutama Farm Tea Farm, you can currently purchase 17 types of products by regular delivery.
You can purchase it at a discounted price for regular delivery only.
“I want to try different flavors!”
“I want to change the way I drink tea to match my lifestyle changes!”
In response to customer feedback, we can change our products every month.
You can also freely change the next delivery date (product shipping date). There is no minimum purchase limit, so you can easily try regular flights.

[List of products that can be purchased via regular delivery]
Q: There are several subscription apps on Shopify, but why did you choose GO SUB?
A: The main reason is that the introduction fee is free and the sales fee is also lower than other companies. Since I wanted to increase my monthly subscription sales, I was concerned about the high fees charged by other apps, but I was very grateful that Go Sub could be used for a fixed monthly fee. In addition, despite having the lowest fees, the reason for choosing it was that it was also highly functional.
After actually using the service, I found that their responses to inquiries were kind and courteous, and that the support was very thorough.
Q: Thank you! Lastly, please tell us about the store's future prospects.
A: At Mizutama Farm Tea Factory, we work hard to make tea with the motto ``Delicious and safe things are a given'' to help people live a healthy and happy life.
Just a few years ago, we could only sell the tea we made locally. However, a small tea farmer in the countryside of Shizuoka gradually became exposed to the Internet and tried e-commerce, and now people all over Japan can enjoy the tea they make.
This makes me very happy as a producer, and I feel that it was worth the trial and error to jump into the world of the Internet, which was unknown and unfamiliar to me.
Furthermore, we are creating an environment where people all over Japan and around the world can enjoy Japanese tea.
We will continue to adapt to further advances in technology and services, continue to take on challenges, and hope to deliver Japanese tea to every corner of the world.
This time we would like to introduce you to the Mizutama Farm Seichajo store.
Everyone, please try the tea from Mizutama Farm Tea Farm!
