Tabio USA
Tabio is a Made-in-Japan brand offering a wide range of high quality legwear using curated designs and materials. Today, in addition to 270 locations in japan, the company operates in the United Kingdom and France. Artisans in Japan carefully craft each item to achieve the best possible comfort and durability,
PROJECT OVERVIEW
Tabio has tremendous approval from Japanese customers. To convey the brand’s strengths of uncompromising quality, and commitment to craftsmanship, we created a website with a focus on visuals and contents. Aiming for further growth, we’ve provided total support from Shopify store renewal to digital marketing.
PC
SP
RESULT
With the maximum of brand awarness, the increase in sales of the Holiday Season (BFCM), which is the largest sales of the United States, has been performed on a one -stop content marketing strategy plan.
Enhanced content that conveys brand values and stories to reach users at a deeper level. LA and shooting in Japan, all contents including campaign LPs are native checks. By distributing an e -mail magazine that controls the appropriate design, copy, and amount of information, it executes the enclosed customer in the operation of Instagram, which casts influencers effective for branding and promoting purchase.
Fashion & Lifestyle Magazine GQ supports contact points, paper tag designs, and content production when selected as "GQ Best Stuff Subscription Box". Holds several offline events that can directly appeal to users. We held a booth with a booth at the running event "Night Nation Run" held in various parts of the United States, and a pop -up in several Works in the United States.
Tabio GQ Box
Tabio Instagram
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