【2024年最新】Shopify Plusにするメリットとは？基本情報・費用・機能、Shopify Plusでしかできないことを徹底解説！

Shopify offers several plans depending on the monthly fee, but it can be hard to determine which one is right for you if you’re new to Shopify.

Among these is Shopify Plus, the top-tier plan for enterprise clients. In this article, we’ll explain in detail the basics of Shopify Plus, what you can do with Shopify Plus, features only available on Shopify Plus, and how it compares to other plans.

Shopify Plus is a premium plan designed for large enterprises with high transaction volumes and large inventories on Shopify.

Shopify Plus offers many features that are only available on this plan, making it the recommended plan for those who want to build a top-level Shopify store.

We’ll explain four key benefits of Shopify Plus.

Shopify Plus offers the major advantages of powerful servers and rapid site speed.

Specifically, it can handle a large volume of orders—10,149 per minute—and comes with a 99.98% uptime guarantee. It can also withstand heavy traffic spikes from things like introductions by famous overseas artists or influencers. With this kind of infrastructure in place, it helps prevent mechanical failures such as so-called 'site crashes.'

By the way, influencer brands like Justin Bieber use Shopify Plus to build their own e-commerce sites.

One of the merits of Shopify Plus is that by expanding its features, you can automate and streamline the operation of your e-commerce site.

With Shopify Plus, you can use many applications that aren't available on regular plans, allowing you to automate and streamline essential e-commerce operations. Additionally, the cost of these applications is included in the monthly Shopify Plus fee. This means there are no extra charges, which is a significant advantage for e-commerce site operators, don't you think?

Shopify Plus also takes reduced running costs into account.

Specifically, the following three points can be highlighted:

・Improve operational efficiency by using dedicated applications

・Server costs are included in the monthly fee

・Low transaction fees

For EC businesses handling large transaction amounts and volumes on their EC sites, the operational costs of running an EC business can be a significant burden. By using Shopify Plus applications to save on costs and time, you can invest more time and money into creative tasks and marketing measures, which is a major benefit.

Shopify Plus provides access to Shopify's comprehensive support systems.

When building a Shopify store, you not only receive priority support from specialized engineers, but even after your Shopify store is built, you can receive sales improvement proposals based on data from account managers. You’ll have access to a wide range of support—not just for store construction, but also for business strategies and functional advice tailored to your store’s needs.

Here, we’ll introduce several applications that can only be implemented with Shopify Plus.

With Shopify Plus, you can sell products to businesses for wholesale purposes.

Specifically, you can display and sell products at different prices for each customer. In addition, you can use the Wholesale Channel. In the wholesale store, passwords are set for each customer, so only businesses invited by customers can access it.

With Shopify Plus, you can also use applications that automate notifications to businesses when products are ordered.

For example, you can tag users when an order is placed or when new customer information is registered, and you can also automate related tasks such as inventory management, Slack notifications, and order management.

Shopify Plus includes applications that allow you to notify existing customers when migrating stores from EC sites other than Shopify to Shopify.

You can also fine-tune segment settings, allowing you to customize notification content for each customer, which is another key feature.

For events like new product launches or special sales, campaign schedules can be automatically set up.

By using this feature, EC managers no longer need to manually secure time for operations such as clicking the release button at a specific time. This also greatly improves convenience when running sites overseas where time differences are a factor.

With Shopify Plus, you can also use applications that automate free shipping settings.

Detailed configuration options are as follows:

• Checkout script

Automatic selection of checkout service changes, hiding options, or default checkout methods, etc.

• Shipping script

Changing or hiding shipping method names and prices, etc.

• Item script

“Buy 1, get 1 free” “Buy 2, get 10% OFF”, etc.

Shopify Plus also offers applications that allow you to migrate products, orders, and customer data from existing systems to Shopify.

To make it easy to check the progress of the migration process, and to quickly identify reasons in case any errors occur, everything is handled smoothly. Additionally, using the TranporterTool, you can also convert data collected in your legacy system into CSV data that matches Shopify.

We've introduced features that are only available on Shopify Plus, but how does it actually differ from standard plans (basic plan, standard plan, premium plan)?

Let's compare the costs and features you're interested in.

Shopify Plus has a high monthly fee of $2,300, but the transaction fees are set lower than the standard plan. (For detailed rates, please contact us.)

For merchants with a large number of transactions or those selling high-priced products, transaction fees are definitely something to consider.

Shopify Plus also differs from the standard plan in terms of features.

With Shopify Plus, you can add up to 9 additional stores at no extra cost.

You can set up stores not only for domestic sales, but also for B2B or Asian markets, allowing you to tailor stores to different users and purposes.

*Limited to stores under the same brand. This is especially convenient for businesses operating cross-border e-commerce, as you can change currency and language for each country even for the same product lineup.

Shopify's API is open-source, allowing integration with various fulfillment and marketing tools.

One major advantage of Shopify’s API is its simple design, making it easy even for beginners to connect and use.

Single sign-on via the Multipass API is also possible.

With the single sign-on feature, you can link your company’s existing simple system with Shopify, allowing customers to use their login information from another site to log in to your Shopify store.

Shopify Plus enables checkout page customization that isn’t possible with standard plans.

For more information about checkout customization, click here.

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With Shopify Plus, you can use Shopify POS Pro at no additional cost. *POS system refers to a Point of Sale management system.

This system manages products at the point of sale and is also used in registers at convenience stores, etc. By using Shopify Plus, you can easily manage both your online and offline sales and inventory status.

A major advantage of the B2B features is that you can set up both B2C and B2B in a single store. By handling B2B orders online, you no longer need to process orders by phone or email, allowing you to redirect the time previously spent on those tasks to other value-added activities.

・Company profiles

You can register client companies as customers. You can also personalize and display multiple buyers and locations for each company, each with their own payment terms and user permissions.

You can register company names, multiple shipping addresses, billing information, payment cycles, and more.

・Price List

You can set special prices for each purchaser and assign them to company profiles. Furthermore, you can configure price conditions for each company or B2B discounts for each product. In addition to pricing, you can also set minimum and maximum purchase quantities, or set order quantity increments such as in multiples of 10.

・Payment Cycle

By setting a payment cycle for each company, you can automatically manage payment terms and track and collect orders with upcoming due dates from the management screen. You can also track orders and confirm due dates directly from the management interface.

・B2B Settlement

In addition to credit card payments, you can also register settlement methods tailored to Japanese business practices, such as invoice payments (bank transfers). With credit information storage features, you can conduct transactions securely with peace of mind regarding security.

・Self-check

Business representatives can review purchase histories, add or select delivery destinations, and place orders freely, just like B2C purchases.

For more information on B2B features, click here.

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By using the Shopify Pixel Manager, you can manage pixels that track customer events. This allows you to expect greater accuracy in your marketing strategies.

By having Shopify itself collect tracking data, you can share customer data without third-party scripts, and connect more accurate data and reports to GA4 and ads. This can lead to improved ad performance and better marketing strategies.

A Shopify Plus Partner is a company officially recognized by Shopify within the Shopify Plus program.

A Shopify Plus Partner is a company with extensive knowledge and a proven track record in utilizing and supporting Shopify Plus. Additionally, because they must pass Shopify’s own independent screening process to be certified, you can be confident in their reliability. While there are still only a few companies recognized as Shopify Plus Partners, you can expect exceptional reliability when running Shopify Plus, including 24/7 support from dedicated representatives.

How was that? This time, we explained Shopify Plus from a variety of perspectives.

Shopify Plus not only offers a wide range of features that aren’t available with the standard Shopify plans, but also provides advantages such as reduced transaction fees, robust servers, and fast site speeds that help prevent issues like cart abandonment due to slow access. While the cost is set higher than the standard plans, the benefits make it well worth it for operating an e-commerce site.

GO RIDE provides comprehensive one-stop support for building and operating e-commerce as a Shopify Plus partner.

If you're considering Shopify Plus or would like a customized checkout, feel free to reach out to us!