ALPINA JAPAN SHOP

Nicole Automobiles LLC

ALPINA JAPAN SHOP

“ALPINA JAPAN SHOP” is an e-commerce site operated by Nicol Automobile Co., Ltd., the exclusive general agent for ALPINA in Japan. As an official ALPINA importer, we offer genuine ALPINA parts, lifestyle goods, and certified pre-owned vehicles for ALPINA enthusiasts.

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Project Overview

The "ALPINA JAPAN SHOP" opened its online store on Shopify in 2025, a milestone year, to continue sharing the unique world and excitement of the ALPINA brand.

Originally using another CMS, we switched to a Shopify store to enhance the design and better convey ALPINA’s brand story.

After building the site, GO RIDE has been providing operational support, offering UI/UX improvement proposals and implementation, troubleshooting Shopify operations, and solving daily challenges—meeting a wide range of needs for running the e-commerce business.

Desktop

Mobile

Result

Shopify Site Development: We proposed a design that delves into the ALPINA brand’s worldview and created a site on Shopify with a strong focus on UI/UX. The site has contributed to sales right from launch.

Shopify Operations Optimization: We offer the best solutions for daily challenges and for achieving your ideal operational flow. We also provide proposals and marketing support to improve conversion rates.

UI/UX Enhancement: We created a design that reflects ALPINA’s worldview and built a user-friendly site for customers.