メモリアルデーとは?アメリカのセール商戦をレポート!

What is Memorial Day? Report on American sales sales!

May 31, 2023

What is Memorial Day?

Memorial Day is a public holiday in the United States observed on the last Monday of May each year.

This year, in 2023, it was observed on Monday, May 29.

This day is set aside to honor and remember fallen soldiers and to express gratitude for their sacrifice and service.

Memorial Day originally began in 1868 as "Decoration Day," a day to commemorate soldiers who died in the Civil War. At first, it was limited to Union soldiers who died in the Civil War, but later it came to include all American soldiers who died in other wars as well.

Memorial Day is marked by ceremonies and events held at various locations across the country. It is common to visit national cemeteries and local graveyards, lay flowers on soldiers' graves, and hold memorial speeches and parades. Additionally, the American flag is often flown at half-staff* on this day.

Memorial Day is a holiday and a time when many people spend the day with family and friends. It also marks the unofficial start of summer, so barbecues, picnics, and other leisure activities are popular traditions.

However, Memorial Day is not just a day off; it is an important occasion to honor the sacrifices of military personnel.

*Half-staff means lowering the flag to about halfway down the flagpole as a sign of mourning.

Memorial Day sales in America are not to be missed!

In the United States, Memorial Day is widely known as a major sales period. During this time, many retailers and online stores offer special sales and discounts.

The typical sales period for Memorial Day often spans several weeks before and after the holiday. While the start date and duration of sales may vary depending on the retailer, in general, most sales are concentrated around Memorial Day weekend.

A wide range of products are often included in these sales, such as home appliances, furniture, clothing, sporting goods, cars, and outdoor items.

Additionally, both online stores and physical shops may offer special coupon codes, limited-time sale items, bundle deals, or free shipping promotions.


Here are three sales held in America this year!

UNIQLO

At UNIQLO, which is also well-known in Japan, the sale is called the "ARIGATO EVENT."

It appears that the sale ran for about two weeks, from 5/19 to 6/1.

MUJI

MUJI, which is also well-known in Japan. In America, they have stores in places like New York, and they also sell their products online.

They’re running some pretty big sales, like 15% off sitewide (on all products on the site).

Crate and Barrel

Crate and Barrel is a retailer based in Illinois that sells furniture, bedding, kitchenware, and more.

Their stylish products are very popular.

They’re also offering big discounts, with some items up to 70% off.


I ended up buying a bath towel on impulse.


The photo is from a Crate and Barrel store in Chicago. It’s located in an area full of trendy shops, and the store itself is spacious and beautifully designed.

Crate & Barrelシカゴ店舗
Crate & Barrelシカゴ店舗

Summary

Memorial Day is an important holiday honoring the sacrifices of military personnel, and it’s also a major sales season for many stores.

If you’re considering cross-border online shopping in America, this is a shopping season you won’t want to miss!


GO RIDE is a creative agency with offices in Japan and LA.

We support many cross-border e-commerce businesses and have been awarded the Cross Border Agency Partner of the Year by Shopify.

If you are considering cross-border e-commerce, please feel free to contact us!

Mitsuaki

Mitsuaki

Designer

A designer living in Chicago. Also responsible for coding. In Japan, worked at a web production company and is highly attuned to trends in the web industry.