GO RIDE Shopify Meetups in Yokohama/Tokyo
We GO RIDE Japan Team held Shopify Meetups at WeWork Minatomirai (Yokohama) and WeWork Iceberg (Tokyo) on September 17th and 18th. The meetups were hosted with Transcosmos R&D, Inc., featuring "LINE×cross-border e-commerce." As a guest speaker, we invited Floor Standard Inc. as well which has a D2C Shampoo brand "YOU TOKYO."
First off, Toyo, CEO of GO RIDE, and Anna, Digital Marketer of GO RIDE Republic in LA, talked about marketing trends and tips for the US market such as
- O2O (Online to Offline funnel)
- Email Automation
- IRL (In Real Life)
- GIPHY (Popular social media/Stickers and animated photos)
- AR (Alternative Reality)
- can know deeper what customers think
- can get them to trust you more
- are more likely to close a sale with LINE final push
- can result in more sales